The Olympic Bullies

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I felt a strong need to share this blog post from Seth Godin here on my blog. (Not 100% sure that I can, but since I am not a business per se, it is probably OK.) I assure you it is quite short, but still rather insightful: Jumping the Olympic Shark

This post highlights how brands that have lost their way will often become bullies, and seek to close down discussion that the brand is not been paid for. He reminds us that Brand is not a word, but rather a set of expectations. You can’t build a brand by suing those who choose to talk about your brand. Something we would all be well served to remember…

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2 Responses to “The Olympic Bullies”

  1. Blog De sexo Says:

    I was curious if you ever considered changing the structure of your blog?
    Its very well written; I love what youve got to say. But maybe you could a little more
    in the way of content so people could connect
    with it better. Youve got an awful lot of text for only having 1 or two pictures.
    Maybe you could space it out better?

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